The most successful companies today understand the value of gathering data for business intelligence. An IBM C-suite study reveals that 94% of CMOs expect to accelerate the introduction of advanced (predictive) analytics and mobile applications into their business in the next 3-5 years, creating an immense opportunity for in-house marketers to apply industry-specific insights to data and customer behavior. For companies pursuing an IPO or increased valuation, independent” and data-oriented” are two very alluring descriptors for investors to latch onto. In-house analytics expertise around the customer purchasing decision journey is a direct reflection of a company’s ability to be self-reliant, know their customers and be reactive to new technology.
Robin is an invaluable partner to our marketing department, and to our organization as a whole. She is extremely knowledgeable about the media and advertising industries and has a knack for putting together creative and insightful packages that encompass the entire marketing mix. Robin and her team have helped us with both our long-term advertising strategy and timely promotional efforts while keeping our target audience, mission statement, and goals to serve our community at the heart of it all. She knows the true cost and reach of placements across broadcast television, radio, digital, and social media and works to make sure that we are getting the best value. Robin and her team at Thrive understand our mission of serving the unique Seattle market as a not-for-profit financial cooperative and help us get our message to cut through the static.
Address Academy is by far the most comprehensive digital media buyer certification program in the industry. Not only do you learn the strategies and tactics to run advertising online, but you also get the strategic framework that you can instantly apply to 6 different types of businesses including eCommerce, Lead Generation, Digital Publishing, Affiliate Marketing, Agency, and Local Business. Moreover, you are able to get direct live coaching sessions with Fred Lam for 8 weeks. Most courses out there are all pre-recorded but we have created an interactive training session tailored to you so that you can ask questions and accelerate your learning process. Last but not least, once you become certified with Address Academy, it will open up many opportunities for you to work for Fred Lam and his network of entrepreneurs and so much more.https://www.reviewengin.com/adtrics-academy-review/